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The Dreamcast, released globally in 1999, was Sega's final console before the company focused entirely on software.

Due to weak sales, Bally quit the console business.In the early 21st century, industry commentators made these general estimates: 10% of published games generated 90% of revenue; Some of these have drastically changed the video game market since its birth in the late 1970s. Some games, despite being commercial failures, are well received by certain groups of gamers and are considered cult games. A commercial failure for a video game hardware platform is generally defined as a system that either fails to become adopted by a significant portion of the gaming marketplace or fails to win significant mindshare of the target audience, and may be characterized by significantly poor international sales and general financial unviability of development or support. Though it supported a vast library of games including many exceptional third party releases, a refusal to reduce pricing until almost the end of the product's life (699.95 USD at release) hampered sales.The success of subsequent next generation systems led to the platform's demise and the company's exit from the hardware market.Shortly afterward, another company purchased the rights to the console, and re-released it to weak sales again.Released only in Europe in 1990 and being Commodore International's first venture in the video game market, the C64GS was basically a Commodore 64 redesigned as a cartridge-based console.

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